7.06.2011

framed for attention

Art begins by framing for attention. The framing can be physical of course, as in the traditional picture frame or mural, or in sculpture the negative space around the object provides a frame, or the art may be framed in the sense of being captured on film/video, or it may be framed by the venue in which it takes place as in installation art or performance art, even landscape/cityscape art is framed for presentation to a random passer-by. Art that is framed asks for and awaits our attention, which is to say it seeks audience, however small or insular, and ultimately art, thus framed, seeks appreciation. And it is appreciation, by even a small group, that closes the circle and makes art of what was proffered by the framing.

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